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MAILER’S+4

Demographic Profile

MAILER’S+4 incorporates Demographic Profiler. It compares your list to 38 demographic variables by ZIP Code from the 1990 census. It shows how your list averages compare to national or regional averages grouped by Race, Age, Location and Income. Using this information, you can find the demographics of your best customers and mail to areas with similar demographics.


Demographic Charting

After you run a demographic profile of your list, MAILER’S+4 can create and print out a chart of that information! Use this graphic to add impact to reports or presentations. You can see how your list compares to regional and national averages!


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